Client: Sustainability Victoria
 These days, awareness of the ‘Waste Wise’ message is widespread. However, it seemed that understanding the need to reduce waste didn’t always translate easily into actions. Enter; Reduce, Reuse, Recycle, Relax! The extension of the 3R’s mantra, to promote the message that wasting resources in itself, is in fact hard work!
Themed with the new tagline the kit was designed to help waste champions show colleagues that being waste wise will actually save them time, energy and effort, ideally leading them to become enthusiastic Waste Wise practitioners. It’s a greener option that will free up their time to spend on more important things.
The result was an innovative and engaging kit with various resources including ‘What to say when they say no!”, a Problem Solving Matrix, G-Spot – Good Green Stories, engaging posters and a raft of other useful tools that has captured the imagination and attention of business in Victoria as well as interest from around Australia.
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